Affirmations, Visualizations and Other Kooky Stuff

affirmations, visualizations, online businessMy 3-year-old is trying to learn how to button his shirt.  When he’s having “one of those days,” he’ll whine “I can’t do it,” as he half-heartedly fumbles with the buttons.  To encourage him, the rest of us will start chanting “I think I can” a la The Little Engine That Could ~ one of our favorite books.

His success rate when we can get him to join in with “I think I can,” is – not surprisingly – much higher.

In my experience, this simple example with my son has a lot to do with success in your online business.

I know a lot of people disagree with this notion.  Certainly I’m not suggesting that sitting on your couch chanting “I think I can” will make your online business successful?

Well, no.  But I am saying that using positive affirmations throughout your day, and taking quiet moments to visualize your life as if it were exactly the way you want it to be, are crucial components to your success.

These “new age,” eyebrow-raising techniques got a bad name around the time the book/movie The Secret was such a popular phenomenon.  Many people thought The Secret suggested that you could get anything you wanted in life by laying on the couch and wishing that it would come to you.

Obviously, closing your eyes and seeing yourself as a millionaire while you repeat over and over “I own a successful online business,” is not going to do anything to grow your email list or your bank balance.

Or is it?

I just told you that affirmations and visualizations are a critical part of building a successful online business.  Here’s how.

It’s not that the affirmations and visualizations themselves change your life.  It’s the behaviors – the actions – that result from dumping all this good stuff into your brain that change your life.

If you keep telling yourself positive things, and seeing yourself living the success you strive for, it’s going to motivate you to act in accordance with your thoughts and your vision.

If you don’t believe me, try it.  You don’t have to admit to anyone that you’ve resorted to such silliness in your pursuit of success.  Until it works.

Jim Rohn espoused an accurate, although somewhat pessimistic, view on affirmations when he said —

“Affirmation without discipline is the beginning of delusion.”

While I agree 100% with my favorite mentor, I would say —

“Affirmation plus action equals accomplishment.”

I get Mr. Rohn’s point ~ if you sit around saying you’re great, yet you don’t have the discipline to do great things, you’re merely deluding yourself with your positive talk.

But my point is ~ if you fill your mind with positive affirmations and visualizations, this practice gives you the discipline you need to take the action that will turn what’s in your mind into your reality.

Affirmations and visualizations aren’t a replacement for action.  But they are a valuable back-drop that will motivate you to work on your online business when you really want to watch tv.  To write just one more article when you really want to go to bed.  And to step out of your comfort zone and put that “buy” button underneath your ebook when you hate the idea of  sounding “salesy.”

My favorite example of visualization at work comes from Denis Waitley’s stories about working with Olympic athletes.  When they asked the athletes to visualize running a race, Mr. Waitley reports they found the same muscles measured a reaction as when the athlete was actually running the race.  Pretty powerful.

I have my own personal stories about how my online business growth has benefited from these techniques that some find controversial or just plain weird.  I’d love to hear your stories in the comments below.  Or maybe you’re in the camp that thinks this is a bunch of hogwash.  I’d love to hear your thoughts too!


  1. Agree! love the quote: “Affirmation plus action equals accomplishment.” Action and playing options is the name of the game!! I enjoy your comments,

  2. I totolly love affermations and vision stuff like vision boards or just sitting quietly and visualizing things unfolding before it happens. Thanks for a great post!

  3. I love this. In order to be successful, you need to be positive and have goal. Affirmation is a great way to do that. It makes me think (half jokingly) of Stewart Smalley from SNL with his affirmations in the mirror 🙂

  4. Love this article Jennifer! This is so true: “Affirmation plus action equals accomplishment.” Visualization is also part of it. Athletes use this successfully! We can do the same. With your encouragement, I am sure your son will have his shirt buttoned up in no time! Keep us posted! Have a wonderful day!

  5. Without action there is no behavior change. Great article and I completely agree with you 🙂

  6. Jennifer,
    Love, love , love tis. I am a big believer in affirmations with action. I have seen them work so many times both for myself and very exciting. I have shown my children how to use them. Nobody manifests good things better than my sons!
    Thank you for this great post!

  7. Jennifer you are correct, thinking positive things will make you go toward positive actions while thinking negative things will make you go toward negative actions. At first I didn’t get how affirmations worked, but if your mentality is positive your brain will concentrate on doing positive things. For example if you think that you will never be promoted at work then you are more likely not to try or volunteer or do anything to get a promotion because you already have decided it is not going to happen.

  8. *But my point is ~ if you fill your mind with positive affirmations and visualizations, this practice gives you the discipline you need to take the action that will turn what’s in your mind into your reality.*

    This is a great post. I shared this with my SO today who is struggling with taking on her own business. She has in her mind already that she can’t, and I showed her this. Thank You!

  9. We have just begun telling our 3-year-old daughter “You can do ANYTHING!” which just enjoys shouting triumphantly.

  10. So true. The reminders won’t make you successful on their own, but they can be constant reminders of your goals and help you to stay focused. I have come to learn that our thoughts really do become our actions.

  11. The best resource for scientific documentation of this philosophy is Lynn McTaggart’s The Intention Experiment. Fascinating stories and intriguing,, repeatable scientific studies on the power of thought, intention, on the quality of our lives, and more important – the quality of the world we live in.

  12. I absolutely love this, Jennifer! I love and use visualizations and affirmations. You are absolutely right, affirmations and visualizations in themselves are not enough by rather taking the effective action that they prompt you to do is the key. They help you to be open to being inspired and creative. By taking effective action steps do things start happening and eventually in a BIG way! Believing that something will happen is very vital, as well. Thank you, for a very powerful post!

  13. Awesome Jennifer. It really does help keep me motivated to keep positive affirmations. The biggest ones I have are my before and after pictures that remind me where I could go back to if I don’t maintain my discipline.

  14. We can chant all day but unless we act, there will be no change! Thank you, Jennifer, for a fantastic post!

  15. Jennifer – Loved the post and the way you explained it. I have experienced the power of affirmations and visualizations in my life and love to suggest it to others too. Am so sharing this post.

  16. Another wonderful article! Thanks for sharing…and I truly believe in Affirmations..:)


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