Content Curation: Scoop.it and Other Great Ways to Share

We’ve been talking about what content curation is, why you should be doing it, and how to set up your content curation machine. Today we’re going to wrap up the content curation discussion by talking about the best ways to share curated content with your audience. If you’ve been following along, you should be curating content from at least 3 different sources by now – Twitter Search, Google Alerts, and an RSS Reader. Now that you have all of this great information, how do you get it to your audience? Let’s look at three ways you can share. Manual Sharing on Social Media Sites Perhaps the most obvious option for sharing your curated content is to scroll through the results, copy the ones you like, and paste them into Hootsuite to send out to your various social media networks. This is doable, but suffers from disadvantages of being time consuming, not very organized, and having a limited reach. As fast as all of the social media network feeds move, you will be lucky if a good percentage of your audience sees the valuable information you’ve found for them if you are simply tweeting it out, or sharing it on other networks. This is not to say you shouldn’t use this method. Twitter especially is a place where people love to find good links. (In fact, you’re finding a lot there in your content curation!) But you shouldn’t rely on this method alone. You can also share your curated content on your blog. In fact, some blogs are made up of nothing but curated content. I don’t recommend this, however,...

3 Tips for Getting it All Done in Your Online Business

  There’s a lot to learn when you set out to build a profitable online business. But, if you’re consistent, and you take it step-by-step rather than trying to do it all the first week, you’ll get the hang of it sooner than you might think. The one exception to this has to do with time management. How do you possibly get it all done in your online business? I’ve had my own business for 15 years, and I’m still working out an effective time management strategy that allows me to have a profitable online business and a life. And, it’s the number one challenge the majority of my clients and colleagues seem to face. Whether you’re just starting out, or have worked your way into a 7 figure business, going to bed at a decent hour (or any hour) with the feeling that your work is “done,” ~ and that you’ve had some time to enjoy the rest of your life ~ can be an elusive goal. Part of the challenge is that as your business grows, the demands on your time change. You begin to outsource things, which means in some respects you have more time for yourself. But, you also become more “in demand” and start doing bigger things, which inevitably leaves you with less time on your hands. As a single mom with three kids, I’ve worked very hard to make sure I can get it all done and still be able to raise my kids. I failed at it badly for a long time. But, as I’ve made it a priority, I got gradually better...

Content Curation in 3 Easy Steps

Last time we talked about what content curation is, and why you should care. Now that you care, let’s talk about the easiest ways to curate content. I’m going to start with the easy ways because there are an ever-growing number of tools and services you can use to curate content. So it’s impossible to cover every potential place you could go or method you could use. The advantage to what I’m going to show you today is that (1) it’s easy, (2) it’s fast, and (3) it’s the entry level stuff that every online business owner should be doing. Before we get started on how to set up your content curation system, let’s review the “why” again real quick. Your purpose in curating content is to provide your audience with the best, most up-to-date, and highly relevant information on your market that there is. Your goal is to find the sources that have the best content already gathered. Unless you want to work full time at content curation – which of course you don’t – you’ve got to find the quickest way to get this done without compromising quality. You can get started with effective content curation in 3 easy steps.  Step 1: Twitter Search Twitter is a great place to curate content. There’s a lot of quality content there. The key to doing it effectively is to identify what keywords are relevant to your market. This requires having patience and playing around with it a little bit. Identify 2-3 keywords or keyword phrases and set them up as Twitter searches. Keep the 1-2 searches that are returning the...

What is Content Curation and Why You Should Care

Content curation is hugely important to your online business. And its importance will only continue to grow. When I talk with people about whether and how they are curating content, I find that many don’t understand how to curate content. And a good number of people don’t even know what content curation means. So today we’re going to start from the beginning and talk about the what and why of content curation. Then next time I’ll share with you some of the easiest and most effective methods of content curation. What is Content Curation? Content curation escapes any exact definition but I’ll give it a try. Content curation is the discovery, selection, organization and sharing of the best and most relevant content on any given topic. The content involved is usually articles, but can (and should) include videos, photos, infographics, and podcasts. Once the content is found, selected and organized, it can be shared in a variety of ways. Most commonly, curators share the content on their blog, in a their email newsletter, on social media networks, and/or in a virtual newspaper-type publication such as Paper.ly or Scoop.it. It is also worth mentioning what content curation is not, as there is a lot of that going on too. Putting someone else’s content on your blog, in whole or in part, without giving the original creator credit, is not curation. It’s stealing. Even publishing someone’s entire article on your site and giving them credit, without their permission, is not okay. Finally, just pulling together a bunch of links and publishing them is not good content curation. The point of content curation...

Goal Setting for Real People Living Real Life

Today we’re going to talk about how to make goal setting a useful part of your life. This is the third and final article in my series on goal setting. If you haven’t read the first article – Goal Setting: The #1 Reason It’s Not Working for You – or  the second article – Goal Setting: How to Make it Work for You – those are essential if you really want to get this goal setting thing right. Ultimately, my goal for you is this. I want you to understand that goal setting is the backbone of your business. That you shouldn’t worry about getting 10,000 Facebook fans, writing your first book, or improving your Klout score until you have a goal setting routine in place. The common attitude I hear when I ask people about goal setting is “I’ve already done that awhile ago, let’s get to making money,” or “Okay, my goal is to make $10,000 a month, let’s get started.” If that is your attitude, you get a big “F” in goal setting. The good news is, if you do what I’m outlining for you in these three articles, you can quickly turn that around. There are 3 big things you need to understand about applying goal setting to your daily living (and working). 1. You Can’t “Set it and Forget it” I know you went to a seminar a couple of years back and did a goal setting exercise. You may even know where the notebook is you wrote them down in. And if you were to review them, they might even still sound good. But the...